Client: SoundCloud
Project: The journey from start-up to global brand

From a Berlin startup, to what became the world’s biggest music streaming platform, SoundCloud increased from a community of 5m users to a reach of 250m during the period we worked with them. Supporting the platform on the journey to become a globally recognised brand, over seven years we continually evolved and implemented the company’s PR and communications strategy. By combining news and product announcements, data-driven success stories, industry partnerships, speaker opportunities and events, we were able to secure consistent positive awareness among target audiences both in the UK and internationally, including creators, as well as the music, technology, business and marketing industries.

Winner of ‘Best Service Provider to Start-Ups’ at the Europas Awards